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The Bad Side of Twitter

Written by oildrops on Apr 30th, 2009 | Filed under: Twitter Marketing

Twitter is all the craze with people nowadays. I was watching the news
just the other day when I had to put my glasses on to see what it was
that was scrolling across the bottom of the screen. It turned out that
the news people had actually incorporated some sort of Twitter scroll
that was constantly showing you the updates of other people’s tweets
online! Unbelievable. No doubt, there are plenty of positives about
using a microblogging service such as Twitter. However, there are also
plenty of negatives associated with it.

In the beginning, no one even knew what Twitter was. It certainly
didn’t have the popularity back then that it does now. However, over
time, Twitter caught on and then suddenly blew up over night. Things
seemed to be going along fine until the spammers caught wind of it.
Just a few weeks ago, I was receiving notifications from Twitter that
people were following me. Being the person that I am, I always make it
a point to physically check each person’s profile before I even
consider adding them. The sorts of things that I will look at are the
volume of the tweets that they are putting out there as well as the
quality of the tweets. For example, if I examine some of their tweets
and see that it is nothing but marketing, then I won’t add them. For
me, someone who wants me to follow them back on Twitter has to be
adding value to the conversations that I am interested in, or they
have to provide information for things that I am interested in. So, I
checked through some of the profiles of these people and realized that
more than half of them were spammers. But how did I know that they
were spammers?

Spammers on Twitter are typically characterized by a few main things.
First of all, you’ll notice almost immediately that they are following
way more people than are following them back. For example, you will
have someone who is following 2,000 people. However, in the meantime,
there are only 10 people following them back. Another thing is that
they will not have a profile picture or will have a profile picture
that is obviously fake. Finally, you’ll notice that their tweets
either don’t make sense, are purely marketing/advertising oriented, or
they will have only a couple of tweets.

It is unfortunate that there are people out there who would love
nothing more than to see Twitter turn into spam central, and for a few
days, I considered whether or not I should just get rid of my Twitter
account all together. However, after speaking to a few of my “Twitter
friends,” I decided not to let the spammers get the best of me. Other
than the occasional spammer, Twitter, is for the most part, a reliable
service. Because of its growing popularity though, you will sometimes
get messages when you log in that Twitter is “over capacity” which
simply means that too many people are trying to use it at once. While
this is seen as another sort of downside, I am sure that over time,
Twitter will get a hold of this and improve it so that people can use
it without problems.


Twitter is all the craze with people nowadays. I was
watching the news just the other day when I had to put my
glasses on to see what it was that was scrolling across the
bottom of the screen.



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